I just dropped off some paintings at Mix Vintage-- a cool vintage modern furnishings shop in Biltmore Village. Lots of great stuff to discover there, including these two pieces that I brought with me from Oakland and have had in storage since. Swing by and check them out some time. Owner Michelle is super nice and has a great collection.
You can also see these and more of my work up close here.
Our makeover project for Willow's Dream Salon and gift shop continues. We call this phase The Mystery Mirror. It plays off an idea that I got from an old Yellow Pages billboard campaign that ran in Manhattan in the early 90's. We wanted to extend the suspense a little while before the next phase.
The next phase will reveal itself in a week or so... Stay tuned.
Here is the "before" shot of our work-in-progress for Willow's Dream. Some of you may remember the storefront makeover that we installed for this great local salon/spa/ gift shop a few years ago, which was the customer's provided design. Recently we were called back by owner Marcy Lanier to do an update. She was looking for something fresh and eye-catching.
What we came up with for her was a project that would not only accomplish that goal, but add another level.
Part street/performance art, part guerrilla marketing, the plan is to let the new makeover/ transformation evolve gradually in order to draw attention from Downtown Asheville's constant foot and vehicle traffic. This will happen in several phases-- the first of which we just completed. We call it: Operation Blue Sky. We wanted a stunning color that captured the clear blue of a sunny day in Asheville that would also stand out among the surrounding brick reds and browns of the street.
This first phase came together very well, we feel-- a beautiful gradient of cerulean blues. It will serve as the background for the following phases.
Whereas before the building was almost camouflaged-- now it is an instant landmark on Asheville's Broadway Street: "The Blue-Sky Building". And this is just the beginning. Stay tuned for Phase Two: The Mystery Frame...
I just thought I'd share some process photos of this fun project that I am working on for The Great Sammich Ride and Soda Fabrications. It's a pretty cool visual essay on how we got from idea to to sketches (client provided) to Photoshop to finished sign.
There are times, I'll admit, when my job is a lot like everybody else's-- there's a pile of things to do and I have no idea how I am ever going to catch up on them. As a result, I'll catch myself riding up on some old lady's bumper screaming "JUST DRIVE YOUR DARN CAR, LADY!!!" (Thankfully she can't hear me).
Most of the time however, my job is awesome, and here is why:
People come to me and say things like:
"Hey, I've got this car that is built on a Prius body that I bought off of Ebay and made it look like a big, squishy sandwich. I take it to events, sell cold beer and peanut butter and jelly sandwiches and drive people around on it. Can you help me turn it into a cartoon character and paint a sign for it on the trailer that I haul it around in?"
I say yes, of course. I rarely say no.
"Really? Awesome!" My new friend will say.
Next I sit down-- usually with a pencil and a sketch book, scratch out a general idea, then boot up Photoshop on my trusty Mac Book Pro and put together a design-- complete with a digital mock-up that makes it look like its already on the trailer.
"Like this?"; I say. "Yes!"; they say. "But can you make the eyes googlier and add glow-y lines?"
After a few revisions, we arrive at a design that they love and then I make it look exactly like the Photoshop design, except in paint-- on their trailer (or wall or whatever the case may be). They say "Wow, it looks exactly like the design you made in Photoshop-- only better!" And I say-- did you expect any less? And that's how another happy customer is born.
Catch The Great Sammich Ride-- A Soda Fabrications Production-- soon at a venue near you.